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Little By Little — Another little book with a big message about investing

You may be familiar with More than enough, Foord’s first children’s picture book about saving and investing. Anele the squirrel, her mum and her acorns now return in the second book of the series, Little by little.

Authored by communications manager Christina Castle and illustrated by Carla Kreuser, Little by little introduces a few more forest friends and another very important lesson—that saving and investing takes time, and lots and lots of patience. 

Foord will again translate this book into Afrikaans, isiXhosa and isiZulu. We aim to distribute copies to tens of thousands of children around South Africa as part of our financial literacy initiative, TEACH YOUR CHILD TO INVEST.

Free to schools, libraries and community centres in South Africa, and anyone who is keen to create a culture of investing, both books are available in hard copy from our office in Pinelands or to download from our website at


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